Wednesday, May 23, 2018

How to Attract the Best Talent to Your Team

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Amber Olson Rourke is the Co-Founder and Chief Marketing Officer of Nerium International — an award-winning skincare and wellness solutions company with headquarters in Addison, Texas. Amber is responsible for Nerium’s branding, creative services, communications, public relations, events, digital marketing and social media. Learn more about Amber by watching her monthly #realchats Facebook LIVE events and her #realchats thought leadership blog.

Your Vibe Attracts Your Tribe

As a leader, for sure, you’ll want to surround yourself with individuals who will help you reach the next level. For this reason, it’s essential you attract the best of the best or the A-team — a fierce group of men and women who are innovative, creative in their problem solving, and supporters of the team’s vision. Sometimes, it’s harder to spot individuals that will drive success and you may end up with a group of problem gatherers instead of problem solvers. Avoid such a costly mistake with these five tips to help you attract the best talent to your team.

1. Be the Leader You Want to Attract

Without a doubt, people are attracted to the positive energy they see in others. Once you possess that energy, it’s imperative to hold on to it and cultivate it through continuous growth and development. Every next level of your life requires the next level of you. That’s why continuous growth and development are essential. Nerium Founder and CEO Jeff Olson writes in his New York Times bestselling book, The Slight Edge, that doing something as seemingly insignificant as reading ten pages of a good book every day will have a significant impact on your life because you’re devoting time to personal growth and development.

Additionally, like attracts like – meaning that if you’re a hardworking positive person committed to personal development and growth, you will attract people of a similar mindset. If your team isn’t living up to their potential, look into a mirror and ask yourself this: what energy are you putting out there? If you want to attract the best of the best, you need to live up to your potential.

2. Value Will as Much as Skill

People fundamentally underestimate will. Seriously. I would take will — i.e., the desire and passion that drive people forward — over skill any time of the day. Skills can be taught. Will cannot. Think about it: will equals the faith and burning desire that motivates people to reach to the depths of the earth to get things done. That’s the person you want on your team! In your search for an A-team, look for those individuals who can catch the vision, believe the vision, and run toward the vision. Having the skills are great! But, again, I’ll always pick will, passion, and a burning desire any day of the week.

3. Establish Yourself as a Brand

Your emotions and thoughts are the essences of your brand. Here’s an important question: what do you want others to think about you professionally? People are attracted to other people and not necessarily a business. To establish yourself as a brand, start by boosting your presence. Here are a few tips:

  • Your Social Media: Develop your brand on social media including utilizing Facebook, Instagram, and LinkedIn. Considering all the different types of social media platforms available, these three platforms can be your most valuable online tools.
  • Your Public Personality: First and foremost, be friendly and engage with your audience! Remember, most people are interested in you as a person. Therefore, your brand should, of course, incorporate what you do but definitely also tell the story of what you’re passionate about! Here’s one way to look at: your business should be a commercial in your life’s movie. Share your story, invite people to engage with you, and mix in a few engaging posts about your business. Furthermore, it’s super-important to follow up and engage with your audience to keep the dialogue going. Finally, consistency is key. Plan out one week at a time but be consistent with your quality and quantity of content.


  • Elevator Pitch: In a minute or less, can you relay your vision in a succinct message of value about what it is you do? Imagine you’re at a dinner party: a prospective client walks over to you and introduce themselves and then proceeds to ask you about your business, what will your response be? Can you hook them in less than 60 seconds? Write down or record your response and submit it in the comment section below. One person will receive a personal message, from me, offering feedback in addition to a prize!

4. Never Miss a Chance to Connect

As an entrepreneur, you should have the mindset of a connector. In other words, you need to cultivate relationships and develop networks where ever you go! Currently, I’m reading a wonderful book called “Never Eat Alone: And Other Secrets to Success, One Relationship at a Time.” It’s worth a read! In a nutshell, the author explains that if you’re not working, you have an opportunity to connect with another person whether they be a prospective customer, mentor, industry expert, friend — it doesn’t matter. As an entrepreneur, making connections are critical to your success, development, and growth.

5. Bigger than a Business

Today’s reality is that people, especially millennials, require more than just a 9-to-5 job. As an entrepreneur, you have to offer something bigger than a business. You must provide people with the purpose and meaning of the business. Share it loud and proud! I’m often surprised by how much extra time people are prepared to offer if they believe that their work and contributions matter. Once people realize their actions impact the world, their commitment and dedication significantly grow. If you haven’t already, check out Nerium’s non-profit organization, The Nerium Ripple Foundation. As a company, our mission is not only to help people look and feel better but also live better which is why Nerium is one of the largest corporate contributors to Big Brothers and Big Sisters of America. Collectively, we’re making the world a better place, one step at a time! That’s a mission others want to be a part of.

Don’t forget to answer the question above to win this month’s prize (which will be revealed soon) in addition to receiving your own personal message with feedback on your elevator pitch. If you have any suggestions for future #realchats topics, let me know!

The post How to Attract the Best Talent to Your Team appeared first on Best Anti Aging Eye Cream.

Tuesday, May 22, 2018

3 Eye-Catching Paths to Younger-Looking Skin

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Some people say your eyes is a reflection of your spirit, others prefer thinking of the eyes as the windows to your soul. What do you think your baby blues reveal about you? Do you see an adventurous, energetic, and carefree spirit, or do you see the face of a person looking old and tired well beyond their years? The truth is this: without special treatment and care, the delicate skin around your eyes will fail to show your lust for life and instead leave you looking…meh.

The (Short and) Long-term Solution: Eye Serum

You just know that when people are asked to guess how old another person is, the eye area is one of the biggest influences in their answer. Too often, women reach for a concealer or apply more makeup at the first signs of aging when it’s much more beneficial to apply Nerium’s Age-Defying Eye Serum which offers both short- and long-term benefits with ingredients to help reduce the appearance of wrinkles, fine lines, dark circles, and puffiness.

The Immediate Solution: Eye Patches

For those of you who need a quick fix, Nerium offers Eye-V™ Moisture Boost Hydrogel Patches — an innovative solution that delivers targeted hydration to the delicate skin around your eyes for the appearance of an instant, refreshing “eye lift.” With exclusive ingredients like SIG-1101™ and I-Fil45™, Nerium’s eye patches offer five key benefits:

  • Hydrates the eye area
  • Brightens the look of the eye area
  • Firms the look of the skin
  • Reduces the appearance of puffiness
  • Diminishes the appearance of fine lines

Simply apply patches to clean, dry skin and relax for 20 minutes as the ingredients soak into the skin. Eye patches are perfect to be used as a quick pick-me-up before date nights, after late nights or after long flights. Eye patches are conveniently transparent, for those of you who don’t have 20 minutes to relax and can easily be used while driving to work, running errands, or just going about your day.

The Complete Solution: a Holistic Approach to Anti-Aging

In addition to using top-quality Nerium products, such as our Eye Serum and Eye Patches, keep in mind that the delicate skin around your eyes requires ongoing TLC to maintain the appearance of younger-looking eyes at any age. Drinking plenty of water, exercising regularly, and getting enough sleep is key to healthy-looking skin. A healthy lifestyle can help increase the effectiveness of skincare products so you can stay fresh-faced at any age.

Have you tried any of our innovative skincare products? What results have you seen?


The post 3 Eye-Catching Paths to Younger-Looking Skin appeared first on Best Anti Aging Eye Cream.

Tuesday, May 15, 2018

Do YOU Qualify for Nerium’s Free-for-a-Year Promotion?

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Now Available in the US

Great news! In addition to our best-selling Age-Defying Night and Day Creams, NeriumAD Formula, Nerium’s NEW Age IQ™ Night and Day Creams are now available for purchase in the United States. Yes, that’s right, smart skincare has finally arrived here in the States!

Age IQ product solutions deliver exciting benefits to your skin regardless of your age or gender and are clinically proven to help combat fine lines, wrinkles, and discoloration to help revitalize your skin. Specifically created for daytime use, Age IQ Day Cream is the perfect complement to Age IQ Night Cream — an advanced formula which includes Nerium’s proprietary TC3-Armor ingredient, which works to protect against and remove urban stressors to keep your skin in a healthy-looking state. The result is a brighter, more rested and refreshed-looking complexion when you wake.

VIP Status for a Year

As if announcing the availability of our two NEW and advanced skincare products in the U.S. isn’t enough, Nerium now offers a special promotion exclusive to new and existing Brand Partners and Preferred Customers. Nerium is thrilled to announce our Free-for-a-Year Promotion! Get our Double-Cleansing Botanical Face Wash or Prolistic Pre & Probiotic Plus Vitamins FREE for a year when you add one (or both) of our new VIP Product Collections to your ADO. Become eligible for our promotion after the first three consecutive months of purchasing your VIP Collection on ADO orders.

How to Get One Year’s Supply of Face Wash for FREE!

Here’s the deal: for those folks in the U.S. and Canada only, purchase Nerium’s VIP Skincare Collection on ADO for three consecutive months. The VIP Skincare Collection includes Age IQ Night Cream, Age IQ Day Cream and Double-Cleansing Botanical Face Wash. After three consecutive months purchasing the Collection on ADO, beginning in the fourth month, the price of the Double-Cleansing Botanical Face Wash will be deducted from the VIP Skincare Collection for each consecutive month that you continue to purchase the Collection on ADO.

In order to receive your FREE product for a year, you must continue to purchase the VIP Product Collection on ADO for up to twelve additional consecutive months for each consecutive month that you continue to purchase the VIP Product Collection on ADO. That’s right! You can receive a bottle of Double-Cleansing Botanical Face Wash FREE for up to a YEAR!

If you’re in the U.S., you also have the additional option to purchase our VIP Wellness Collection which includes EHT® Brain Formula, Youth Factor™ Superfood & Antioxidant Boost Powder, and Prolistic™ Pre & Probiotic Plus Vitamins. The rules are the same as for the VIP Skincare Collection.  After three consecutive months of purchasing the VIP Wellness Collection on ADO, beginning in the fourth month, the price of the Prolistic Probiotic Powder will be deducted from the price of the ADO for up to 12 additional consecutive months for each consecutive month that you continue to purchase the VIP Product Collection on ADO.  That means you can receive a free box of Prolistic Probiotic Powder for up to a YEAR!

You must add the VIP Product Collection to your ADO in either May or June 2018 to qualify for this exciting promotion.

Remember, if you discontinue the VIP Product Collection on ADO at any time, you will no longer be eligible to receive the free product.

Here at Nerium, we’ve been working with top scientists and expert formulators from all around the world to bring to you our new, exclusive Age IQ Night/Day Creams in an ongoing effort to deliver multifunctional skincare solutions that work but if you have any additional questions or thoughts you would like to share, please submit those in the comment section below.


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Tuesday, May 8, 2018

3 MORE Tips to Help You Unleash Your Inner Entrepreneur

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Jeff Olson, Founder & CEO of Nerium International™, is a dynamic and visionary leader who has served in many executive roles across different business channels and companies. He is also a best-selling author and speaker.

Part 1: 3 Tips to Help You Unleash Your Inner Entrepreneur.

Starting your own business can be a challenge which is why successful entrepreneurs have to have extraordinary belief in their vision, goals, and capabilities. Last month, I shared with you three tips to help get you on track toward unleashing your inner entrepreneur. In case you missed it, here’s a recap of the tips covered in PART I: 3 Tips to Help You Unleash Your Inner Entrepreneur.

First; DECIDING to do something is not good enough, DOING it is key. You must jump despite your fears or, in the words of John Burroughs, “Leap, and the net will appear.” Second, if you want to step up your game, consistently keep pushing forward because consistency always pays off. Third, train your brain to see challenges as opportunities – the right frame of mind can move mountains, which is why it is essential to cultivate an attitude of gratitude.

I strongly encourage you to read the whole article; to do so, click here. But for the moment, let’s move on to our final three tips to help you unleash your inner entrepreneur.

  1. Build Up Your New Belief Level

Tips one through three are super important by themselves; however, doing the first three steps consistently over a long period of time is key. The tip here is that consistently committing to the action over the long haul will help you build up a new belief level in yourself – one that you can continue over time.

  1. See Yourself Achieving Great Things

It’s safe to assume most people experience the powerful force of burning desire. Even though many people have the desire, they don’t SEE themselves getting the desired result. The individuals who achieve great things are those who not only passionately wanted to achieve it in the first place but also those people who clearly see themselves achieving it. In The Slight Edge, I explain that a burning desire backed by faith means deeply, passionately wanting to get somewhere and knowing – not hoping, not wishing, but knowing that you’re going to get there, i.e., desire and faith go hand in hand.

  1. Be Willing to Pay the Price

Anything worth having is worth paying the price for !!! It’s so important to realize that even though you have big dreams, the steps you’re going to take to get there will likely be small. In her monthly #realchats Facebook Live events, Nerium Co-Founder and CMO Amber Olson Rourke has talked about doing what matters most. These two principles are basically the same. Prioritize your dreams and step away from those activities and individuals that are unproductive or just not getting you one step closer to your dreams. Focus on your dream, your goal, your top priority and commit to taking action. What’s more, consistently take small steps to get yourself one step closer to your dream. In The Slight Edge, I write, “Remember, there aren’t many millionaires who bowl over 100. Why not? Because they left the bowling league behind to build their fortunes.” That’s the price millionaires are willing to pay for their success. What’s the price you’re willing to pay to reach your dreams?

At the end of the day, reaching your goals can be much less dramatic and not nearly as impossible to achieve as you may think now. Hopefully, these six tips I’ve shared with you over the course of two blogs will be helpful in your journey. But, if you have any additional questions, submit those below – I’d love to hear from you and be part of your journey!

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